The gambling industry has always relied on high-profile ambassadors to create brand awareness, generate trust, and connect with sports fans. Among the most powerful collaborations are those with former professional football players, whose reputation and charisma continue to resonate long after their retirement from the pitch. Former players as brand
For online gaming operators looking to expand into new territories such as Peru, Colombia, Chile or Brazil, sports sponsorship can be a highly effective way to build trust, gain visibility and drive user acquisition. When entering a new market, trust and familiarity are key. Associating your brand with a local
The Spanish market presents both challenges and opportunities when it comes to sports sponsorships for gambling operators. Unlike in other countries, gambling brands are not allowed to appear on team shirts or inside stadiums. This restriction limits the traditional visibility that sponsorships often provide. However, there are still valuable ways
Are you looking to enter the Peruvian online gambling market without going through the full licensing process? At Itzitip, we currently have an operational company available for acquisition that already holds a valid online gambling license issued by MINCETUR, allowing it to operate in full compliance with the Peruvian gambling
Sponsoring sports teams is one of the most effective ways for online gambling brands to boost visibility and build trust. However, the regulatory landscape varies significantly across markets. In countries like Spain and Italy, strict regulations currently prohibit gambling operators from being main shirt sponsors. On the other hand, markets
The regulation of Online Gambling in Brazil has already stirred up the market significantly to adapt to the new rules, resulting in a rush to obtain licenses quickly in the country. Currently, 134 sports gambling operators have shown interest in obtaining a license to operate in the sector, including the
Considering the current status of the regulations in Latin America, is it worth it launching gambling operations in LatAm? Of course it´s worth it launching in regulated markets such as Colombia or Mexico, but what we will analyse in this post are the cases of markets like Perú,
If you manage marketing campaigns and marketing budgets, you must know what a pain is to measure the results of each campaign. This is easy when the actions are online, either PPC, programmatic, affiliates…(***) But the job gets more difficult when the campaign is offline, as you don´t have any
Most operators offer casino games and sports betting on their websites. Within “casino” there are lots of different types of games like slots, roulette and blackjack, and many others like baccarat, keno, crash games (the new sensation!) and all the “live game shows” like Monopoly, Dream Catcher, Mega Ball,
We´ve been analysing the recently released data of the Colombian gambling market in 2022 and we´ve found very confusing the articles published by the specialised media. Most of them only publish it with data in Colombian Pesos (not showing conversions to EUR or USD) plus the terms used are somehow
I am inaugurating this blog with a first post with a very simple view of how to succeed as a gambling operator. This was taught to me in one of my first days in the sector back in 2012. There are two ways of succeeding as an operator
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