More than 130 operators have shown interest in operating in Brazil

The regulation of Online Gambling in Brazil has already stirred up the market significantly to adapt to the new rules, resulting in a rush to obtain licenses quickly in the country. Currently, 134 sports gambling operators have shown interest in obtaining a license to operate in the sector, including the

Colombian gambling market in 2022

We´ve been analysing the recently released data of the Colombian gambling market in 2022 and we´ve found very confusing the articles published by the specialised media. Most of them only publish it with data in Colombian Pesos (not showing conversions to EUR or USD) plus the terms used are somehow

Why gambling operators should offer Online Bingo

  Most operators offer casino games and sports betting on their websites. Within “casino” there are lots of different types of games like slots, roulette and blackjack, and many others like baccarat, keno, crash games (the new sensation!) and all the “live game shows” like Monopoly, Dream Catcher, Mega Ball,

How to measure cpa in tv campaigns

If you manage marketing campaigns and marketing budgets, you must know what a pain is to measure the results of each campaign. This is easy when the actions are online, either PPC, programmatic, affiliates…(***) But the job gets more difficult when the campaign is offline, as you don´t have any

Is it worth it launching operations in LatAm?

  Considering the current status of the regulations in Latin America, is it worth it launching gambling operations in LatAm?   Of course it´s worth it launching in regulated markets such as Colombia or Mexico, but what we will analyse in this post are the cases of markets like Perú,

How to succeed as a gambling operator

I am inaugurating this blog with a first post with a very simple view of how to succeed as a gambling operator.   This was taught to me in one of my first days in the sector back in 2012.   There are two ways of succeeding as an operator