We help brands and sports right holders create, structure and activate sponsorships that deliver real impact across Latin America, with a strong focus on Chile, Peru, Colombia and Mexico.
Sponsorships as a strategic growth tool
Sponsorships in Latin America continue to be one of the most powerful ways for brands to build awareness, credibility and emotional connection with audiences.
At Itzitip, we approach sponsorships as a strategic marketing and business tool, not just as a visibility exercise.
We work with both brands and sports right holders to design partnerships that are aligned with clear objectives, local market realities and long-term value creation.
With more than 7 years of experience working across Latin America, our team brings deep market knowledge and a strong operational network, especially in Chile, Peru, Colombia and Mexico.
Sponsorship consulting for brands
We advise brands looking to use sponsorships as part of their growth and marketing strategy in Latin America.
From defining objectives and identifying the right sports assets to structuring partnerships and supporting activation, we help brands make informed decisions and maximise the value of their sponsorship investments.
Our experience spans multiple sectors, including banking, advanced hydration and beverage brands, automotive, online gambling and other regulated industries.
Find out more about our sports marketing services.
Sponsorship sales & asset commercialization for right holders
We support sports clubs, leagues, federations, events and athletes in the commercialisation of their sponsorship assets.
We help right holders define their commercial value, structure sponsorship offerings and connect with relevant brands interested in activating in Latin America.
Our role covers everything from sponsorship strategy and asset packaging to outreach, negotiation support and long-term partnership development.
Sponsorship activation & execution
A sponsorship only delivers value when it is properly activated.
We design and execute activation strategies that bring sponsorships to life, both on-site and through digital channels. This includes fan experiences, content activations, digital campaigns, social media integrations and hybrid initiatives that amplify reach and engagement.
Our activation work is always aligned with brand objectives, local regulations and the specific context of each market.
Focus markets in Latin America
While we operate with a regional vision, our strongest operational presence and experience are in:
Chile
Peru
Colombia
Mexico
These markets offer strong fan engagement, growing sponsorship ecosystems and significant opportunities for both local and international brands.
Our local teams and partners ensure that sponsorship strategies and activations are adapted to cultural, regulatory and commercial realities in each country.
Beyond sports sponsorships
While sports sponsorships are a core part of our work, we also support brands in identifying and activating other high-value sponsorship assets across Latin America.
We work with a wide range of non-traditional sponsorship opportunities, including podcasts, media programs, digital content formats and other relevant platforms that offer strong audience connection and storytelling potential.
Our role is to help brands evaluate these assets, structure partnerships and activate them in a way that aligns with their objectives, audience and market context, combining sponsorship strategy with content and digital amplification.
Who we work with
We work with a wide range of stakeholders involved in sports sponsorships, including:
International and regional brands
Sports clubs, leagues and federations
Event organisers and sports properties
Athletes and sports talents
Our experience across different sports and industries allows us to build partnerships that are relevant, compliant and commercially sound.
Why Itzitip
More than 7 years of experience in Latin America
Strong focus on Chile, Peru, Colombia and Mexico
Experience working with brands across multiple industries
Ability to work with both brands and right holders
Integrated approach combining strategy, commercialization and activation
Local execution with regional oversight
We don’t just connect brands and properties. We help build sponsorships that work.
Let´s talk!
If you’re looking to explore sponsorship opportunities in Latin America, let’s discuss how we can support your project.